ST. PAUL, MN.–Spineology Inc., the pioneers of Conform and Expand™ Technology, today unveiled a new brand and visual identity, logo, and product positioning as part of an extensive rebranding initiative. This new brand defines Spineology’s flagship interbody fusion portfolio, OptiMesh®, and establishes it within a category of its own.
OptiMesh is the only conforming, patient specific expandable spinal implant available on the market. It is delivered through one of the smallest insertion profiles, dynamically conforms to a patient’s unique endplate morphology, and powerfully expands to one of the largest implant footprints available. Designed to offer unparalleled versatility, accommodating multiple lumbar fusion approaches, OptiMesh holds the highest achievement in clinical validation with an IDE level De Novo grant. Additionally, 20+ years of clinical experience, 20 clinical publications, and over 50,000 implanted devices set OptiMesh in the interbody fusion space.
“I am pleased to share our exciting new brand with the market,” said Amanda Bloom, Executive Vice President of Marketing. “This effort uniquely positions the evolution of our organization, and how clearly differentiated we are in the space. Our enhanced presence shows a more precise point of view, and better showcases the strength, and power of the OptiMesh technology.”
Brian Snider, CEO added, “I am proud of our rich history and IDE level clinical validation. As we move to the next phase of the organization, our mission to help patients remains steadfast. This new brand accurately reflects how OptiMesh resides in a category of its own.”
This rebrand marks a major milestone as the Company continues to serve patients with a personalized approach to lumbar spine fusion. OptiMesh is unique in design and clinical validation. Meet the new Spineology at www.spineology.com
